Sarah’s Case Study: I Had to Start a Waitlist in Just Under 4 Months
When Sarah started working with me, she wasn’t sure what gaps she was missing in her business setup. Like so many service providers, she thought the focus should be on credentials and proving qualifications. What she didn’t realize was that a client-friendly website, streamlined systems, and clear weekly outreach would make all the difference.
Here’s what shifted when she leaned into the process:
“Nicole's no-nonsense approach filled 'a gap' for me in starting my private practice that I didn't know I needed!
In a short time, we completely updated my website from a more traditional 'here are my credentials and about me to show that I'm qualified to help you' to a consumer-friendly and approachable website that draws clients in.
She also supported and reassured me that adding a free direct consult link, linking my website to my EHR calendar, was the way to go—and she was so right!
This helped minimize the back and forth with new clients, made clients more likely to book something, and boosted my confidence in figuring out the tech.
I also love clear deliverables, and together we were able to identify the number (& type!) of outreaches that I would need to make each week for my practice to grow full of clients that I adore working with.
With all of Nicole’s help, my advertising strategies are working, and I am going to have to push accepting new clients to the end of August and start a waitlist!!! (In under 4 months because of the influx of new clients!)
I saw two intakes this week, plus I got two new referrals TODAY, and one consult through the calendar link. It was so nice to schedule a meeting and get the person in to see if we’re a fit...
One by word of mouth, one former client, one from my website, and one from a referral source! I mean, talk about marketing working!
I cannot recommend working with Nicole enough & will continue to learn from her. So much gratitude, Nicole!
If you’re ready to stop wasting time on outdated marketing tactics and want real results like clients booking consults directly from your website, referrals coming in from multiple sources, and even the possibility of a waitlist, it might be time to stop second-guessing and start taking action.
